The Power of Global Perspective: Cultural Intelligence in Business Transformation and Operational Excellence

  • The critical role of cultural intelligence in leading a high-performing finance function within a complex global enterprise
  • Balancing local market insights with a clear focus on global alignment for sustained success
  • Harnessing global perspectives to drive innovation and optimize operations in a multicultural environment
  • Embedding cultural intelligence into leadership strategies and aligning financial operations across diverse markets
  • Driving cross-cultural collaboration to build a resilient, future-ready finance function

Dumi Martinez
Chief Financial Officer, Mars Global Services
Mars

Dumi Martinez is the CFO of Mars Global Services (MGS), the global business services division of Mars, Incorporated. As CFO, Dumi oversees all strategic financial initiatives across Mars, including integration services, global portfolio management, and business development. His leadership is instrumental in actualizing the MGS OGSM and the success of the MGS finance team and its business partners. Dumi started his career at Mars in 2020 as the CFO of KIND and subsequently assumed the role of Global CFO, Health and Wellness, overseeing finance and strategy of this new division within Mars Snacking, which, under his leadership, reached $1.1 billion in sales across North America, Europe, Australia, the Middle East, and Asia in 2022. During his tenure, Dumi played a pivotal role in the integration of acquisitions such as KIND North America, Nature’s Bakery, and TrüFrü. Before joining Mars, he served as the CFO for Essity’s Professional Hygiene and Americas business units. Dumi earned his degrees in international management from Arizona State University’s Thunderbird School of Global Management and Instituto Tecnológico y de Estudios Superiores de Monterrey, Mexico. Dumi is passionate about spending time with his family, coaching and mentorship, and travel. To date, he’s traveled to 67 countries (and counting)!