Next Generation Cognitive Enterprise: Supply Chain and Operations Reinvented in the Cognitive Era

  • What is a Cognitive Enterprise, and how can AI solutions change the way businesses function?
  • Discussing cognitive analytics and IBM’s implementation of a Cognitive Enterprise Data Lake
  • Mapping out the journey of a Cognitive Enterprise: What are the new supply chain capabilities and the business value being driven?
  • Showcasing IBM’s experience and other case studies where this transformation is already making a big impact


During the 2017 edition of the North American Supply Chain Executive Summit, Executive Platforms was proud to partner with SupplyChainBrain to conduct a number of onsite interviews between our speaker faculty and SupplyChainBrain’s Editor-in-Chief Russell Goodman.

Joseph Selle is a senior executive with 20+ years experience post-MBA in management and technology consulting as well as General Management. Deep experience in advanced analytics (descriptive, predictive, prescriptive) & cognitive (artificial intelligence) initiatives to resolve operational business challenges. Deep experience in supply chain visibility and optimization through hands-on strategy development, solution design and implementation management. Entrepreneurial experience in creating value at rapidly growing businesses, acting as CEO, COO and founding VP at three different firms. Successfully turned around an ailing manufacturing business and subsequently sold the enterprise.

Russell W. Goodman has worked in newspapers, newsletters and magazines, with a focus on logistics, business and trade, for nearly 30 years. He also has specialized in editing and writing for publications in world affairs, politics and legal matters. Prior to joining Global Logistics & Supply Chain Strategies, Goodman directed editorial coverage for two leading international commerce magazines. Goodman was managing editor of the Journal of Defense & Diplomacy, a bimonthly edited in Washington that reported on and interpreted the interplay between security and political issues. From Washington, Goodman, as editor-in-chief of Middle East Insight magazine, directed coverage of business and political affairs in that critical part of the world. He also developed and edited Eastern Europe Law Week, a newsletter that covered legal reform in post-Soviet Europe.

For more interviews with SupplyChainBrain, please check out their video listings.