Heather Lane 

Vice President, Supply Chain Strategy and Systems 

Ulta Beauty 

Session Details: 

  • Differentiate Your Supply Chain: Understand how Ulta Beauty’s MFC model and integrated ecommerce-retail footprint create a unique competitive edge 
  • Align Operations with Growth: Explore how Ulta’s transformation strategy supports long-term scalability and customer experience 
  • Adopt Smart Technology with Impact: See how AI, machine learning, and automation tools like autonomous mobile robots drive efficiency and accuracy 
  • Lead People Through Change: Gain insights into balancing automation with associate engagement, upskilling, and cultural alignment 

Avoid Common Pitfalls: Hear practical advice and hard-won lessons from Ulta’s transformation journey to apply to your own strategy